Technology trends

Top tech trends are revolutionizing the gaming industry

Despite the massive disruption created by the global lockdown, the global gaming industry continues to grow. Millions of people around the world play video games daily, and the ever-expanding momentum has paved the way for many exciting innovations and technology trends.

As different technological innovations continue to advance, they are changing the way brands, advertisers, and marketers take advantage of increased engagement across multiple platforms. Here’s a look at the technology trends and innovations that are helping to shape the future of the gaming world.

cloud gaming

Cloud gaming is one of the latest developments in the gaming market. The technology allows users to enjoy different games without installing game software or running frequent updates. You also don’t need a game console when playing games with cloud games.

By making high-end games accessible through your browser, this technology solved a problem that previously plagued millions of gamers. You will only need a fast internet connection to play the games. As such, cloud gaming has caught the eye of top companies like Microsoft and Google, many of which have joined the bandwagon at an impressive rate.

Esports

While video games were initially a popular pastime, now gamers can play multiplayer games competitively. Esports provides a realistic tournament environment for spectators and professional players, with game developers incorporating high-tech elements to make the experience more engaging. These high-tech innovations include live matches, live spectators and others.

Today, esports is among the largest gaming segments, with an expected revenue growth of one billion in 2022. Market experts also predict that the global esports market will reach over 3.5 billion. dollars by 2025. Esports is also on another level by integrating gaming technology to attract more audiences.

At the start of 2020, esports had an estimated 272 million live casual viewers and 223 million enthusiasts, bringing the audience size to nearly half a billion. This represented an 11.7% year-over-year growth, with market experts predicting that there will be more than 295 million enthusiasts and 351 million casual viewers by 2023, bringing the total number of viewers to over 645 million.

Cryptocurrency and Blockchain

Starting from the gambling market, cryptocurrencies are taking the world by storm. This popular technology trend is widespread in the casino industry as it powers hundreds of best bitcoin casinos in 2022. You can check the anonymous online gambling sites if you are looking to bet anonymously online.

In addition to facilitating anonymous gaming, blockchain technology facilitates in-game purchases. With cryptocurrency, players no longer need third-party payment providers to facilitate fiat transactions. Instead, you can purchase in-game collectibles instantly.

Blockchain also provides secure environments for gaming brands and game developers using highly effective data encryption protocols to secure their information. Additionally, it enables interoperable player profiles, allowing players to use their unique public address for different games.

face recognition

Facial recognition is frequently used in security systems, and now it is becoming widespread in the gaming industry. Today, gamers can enjoy video games with characters that mimic their appearance, made possible by 3D scanning and facial recognition. This makes games more appealing to gamers.

Facial recognition in games has huge potential, and companies like Intel are starting to realize it. Intel offers developers its high-tech RealSense 3D camera that scans 78 different points to read gamers’ emotions on a person’s face.

With all the latest developments in facial recognition, the gaming industry is entering a new era. For example, Tencent is already using facial recognition to limit the time young people spend playing video games and circumvent Chinese restrictions.

Virtual reality

Virtual reality has undoubtedly transformed the gaming industry, allowing users to enjoy games in real time. VR technology gives users a glimpse into the dream world from the comfort of your home, with breathtaking 3D effects and premium accessories.

Before virtual reality became popular with games, the technology was popular with doctors and the military. Today, VR technology has become popular in the video game market, with top titles like Minecraft embracing it.

According to research, the virtual reality market size in gaming industry was worth around $11.56 billion in 2019. Market experts also forecast the virtual reality industry to grow at a CAGR of 30.2 % from 2020 to 2027.

Artificial intelligence

Artificial intelligence is a booming new frontier that is heavily influencing the way games are developed and played. AI games are increasingly transferring control of the gaming experience to players, whose behaviors help create the gaming experience.

Almost all games use artificial intelligence to provide an immersive gaming experience. The purpose of the AI ​​in the game is to immerse the player in the gameplay by providing characters with realistic qualities even when the game is set in a fantasy world.

Until now, artificial intelligence in video games has been confined to two main areas, finite state machines and pathfinding. Pathfinding involves programming that controls the movements of an AI-based NPC.

Path finding is essential in all types of games, ranging from classic 8-bit games to open-world RPGs. Of course, no developer wants a villager in the towns they’re working on to start walking through walls or behaving unrealistically.

On the other hand, finite state machines allow artificial intelligence to modify behaviors based on specific conditions. These two concepts may seem rudimentary, but they govern most artificial intelligence programs in video games today.

big data

While big data is a relatively new concept in the gaming industry, collecting and processing massive amounts of data dates back centuries. Big Data is becoming disruptive in the gaming industry as the massive amounts of data collected daily from gamers helps game developers develop immersive features that personalize the gaming experience.

The data generated by video games comes from a variety of sources. For example, Electronic Arts hosts approximately 50 billion game minutes from 2.5 billion game sessions per month. This example will help you understand the depth of big data that can be leveraged in video games. This video game data is evident in different forms like these scenarios:

  • Voicemails and in-game chats are recorded and analyzed for video game complaints through sentiment analysis.
  • Issues during a game that have been reported by players and recorded in log files. By recreating these scenarios, video game developers can find ways to solve these problems.
  • In-game player interaction can be tracked and used to provide a more realistic online experience. The process requires developers to analyze thousands or millions of interactions.

Big Data also improves the customer experience because gamers don’t have to choose the desired settings every time they decide to play a quick game session. The rise of real-time monitoring of player data coincides with game streaming and an increasing number of video games that require the Internet to load their functionality.

Conclusion

With all of the above trends and technological innovations emerging in the gaming market, the future of monetization and engagement looks bright. The video game market is heading in a direction where gaming experiences will be more participatory, immersive and streamlined. It’s unclear how revolutionary these technologies will be in the future, so we’ll have to wait and see how they transform the gaming market.